The Perfect Storm? Can a unique confluence of externalities shatter investor confidence and morph into the “Big One”?
If the central bank does take emergency action to keep the global economy afloat, we can expect some pretty funky things to happen. The prevailing model for the global financial markets — from its theoretical underpinnings to strange regulatory regimes and obtuse market mechanisms– no longer works as envisioned in this environment of extreme uncertainty suggest. So People Get Ready, as the song goes: we may be headed into some rather stormy weather and into unknown territory. The anomalies continue to mount.
Perhaps the true bellwether of this crisis will be whether the mass confusion/conflation of Corona Beer with the Coronavirus will destroy the company or be the best organic marketing engine imaginable.. Will this confusion force Corona to rebrand- the internet seems to be pushing for Ebola Extra. Stay tuned.